History of Jeff Barrett leading to ‘Heavenly Records
Jeff Barrett, the founder for Heavenly Records, might have started this record label in 1990; but he was associated with the music world for nearly a decade before the launch of this prolific music producing record label. It was in 1984, when Jeff Barrett got noticed by Alan McGee of Creation Records. At that time, Jeff Barrett was a club runner or DJ and a record shop employee at Plymouth. At Plymouth, Jeff Barrett was involved in promotion of early endeavours of Creation Bands like The Jesus and Mary Chain, The Loft, Primal Scream and The Pastels. It was in 1985 when he came aboard Creation Records and served as general assistant for 3 years.
It was during this time period when press company Capersville came into existence for Jeff Barrett. Capersville might have a short life period but during that, it promoted Factory Records, several work by Creation Records including My Bloody Valentine and The House of Love. There were several other independent bands that got represented through Capersville including McCarthy and The KLF. Mike Chadwick’s Vital Distribution, then came with an offer of commencing an in- house record label in a collaboration with Jeff Barrett in 1990. This is when Heavenly Records came into materialisation.